Aug 24, 2023
By building and maintaining a great relationship with a morning news show in Augusta, Ga., BTC Marketing landed an 8-minute segment featuring its very popular host having fun with residents of Brandon Wilde. Cliff Bennett from WRDW’s “Morning Mix” hosted the...
Jan 20, 2021
Jun 8, 2020
Have any ads or marketing campaigns captured your attention during this pandemic? Humor always wins with me. My favorite so far is the 93-year old woman holding a can of Coors Light and a sign inside her storm door saying “need more beer.” The social post went viral...
May 19, 2020
When we envisioned kicking off our 40th anniversary, a pandemic wasn’t in the plan. But it has pushed our team to think more deeply about why this milestone matters. EXPERIENCE. The experience we bring to clients is the result of living, learning, listening, and...
Apr 26, 2019
Are you getting the most value out of LinkedIn? Are you even using it at all? If your company is in the B2B sector and you answered “no” to either of those questions, you should really reconsider. LinkedIn is a powerful business tool that can be utilized to promote...
Dec 3, 2018
It’s official: B2B marketers have fully adopted content marketing — the practice of attracting prospects by providing them with helpful information instead of promotional messages. Why? Because it works, according to B2B Content Marketing 2019: Benchmarks, Budgets,...
