How did The Heritage of Green Hills, one of our Senior Communities in Berks County, Pa., earn two cover stories, two TV news features, and more than 80 articles in their local newspaper, magazine and broadcast market—in 2020 alone? 

By combining their senior living expertise and creative programming with BTC’s media relations know-how.

Our media relations pros meet with The Heritage’s leadership, sales and events team for monthly brainstorming sessions about upcoming events, initiatives and resident milestones. Together, we strategize the best way to stay in the media spotlight, where potential residents and their adult children can see that it’s a safe, happy, healthy place full of interesting and welcoming people who enjoy living life well. 

Some of Heritage’s Greatest Media Hits

What are you hoping to see featured in the news?

Email Tom Cancelmo to start the conversation.
tcancelmo@btcmarketing.com  |  610.254.7437